Branding • Website Design • 2025Pierot — Venetian Mask
Project at a Glance
Type: Speculative brand + web experience
Role: Concept, visual identity, website design
Context: IDM Future Artifact project
Timeline: Spring 2025 (2073 scenario)
Tools: React, Canva, Illustrator
Themes: Beauty standards, biotech, image culture
Overview
Pierot is a speculative luxury biotech brand set in 2073, where cosmetic modification is packaged as customizable facial "masks."
Question
What happens when beauty standards, biotechnology, and digital identity fully merge?
Approach
Developed a future cultural context and brand narrative
Designed a clinical yet aspirational visual identity
Built a website that educates users and simulates booking consultations
Framed the product as both a beauty object and a status symbol
Outcome
A speculative brand system and website that explores how technology might reshape self-image and desire.
Reflection
This project allowed me to combine worldbuilding, brand strategy, and interface design to critique contemporary beauty culture in a group setting.